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Royal Sundaram General Insurance

Strengthened brand presence through strategic event promotion and community engagement

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Project Overview

Royal Sundaram General Insurance collaborated with DigiNomad to run event promotion campaigns to increase brand visibility. Our goal was to implement strategic promotional activities that increased brand presence and positioned it as a trusted insurance provider.

Client Objective

Increase brand awareness by offline and online event promotions
Strengthen community engagement and local brand presence
Execute well-planned promotional campaigns across the city
Enhance brand recall among target audiences
Support on-ground events with strategic marketing execution

Challenges

The Starting Point

  • Highly competitive insurance market with strong brand noise
  • Need for localized brand engagement and visibility
  • Requirement for seamless coordination between events and promotions
  • Maintaining consistent brand messaging across campaigns
  • Measuring engagement impact within community-driven initiatives

What DigiNomad Executed

Complete Event Promotion Strategy & Execution

On-Ground Marketing & Campaign Planning

Brand Visibility & Engagement Activities

Promotional Creative Design & Messaging

Community Outreach and Audience Engagement

Campaign Coordination and Performance Monitoring

Results & Impact

Measurable Business Growth

Successfully executed city-wide event promotion campaigns
Enhanced brand awareness and recall within the community
Improved audience engagement during promotional events
Strengthened brand trust and visibility in target locations
Delivered consistent brand messaging across all touchpoints